Customer interview with BalansConsulting

Introduce yourself

I'm Ylva, I have an academic background in economics and have spent many years working with accounting and finance.

I've met a lot of people who've said that accounting is hard, that getting started and learning the dos and don'ts is scary and difficult.

I can understand why people feel that way. When you're doing something you've never done before, it's normal to feel out of place.

My driving force is helping others feel trust in themselves and in their roles as entrepreneurs. Help them make smart decisions when it comes to sustainable business & financial questions.

What type of courses are you creating?

I know there are tons of accounting & finance courses out there, but most of them are way too theoretical.

In my course, the theory is combined with practical examples and guides on how to work with accounting software programs. Not only will you learn what to do, but also how to do it. My course consists of short chapters which you can easily navigate back to if you need to refresh your memory.

Also, I host a live call each week where my students can get help with obstacles or questions they're facing at that time.

The course is built in a way where everything feels very simple and available. You get to learn everything at your own pace, and can easily navigate back and rehearse.

Who is your course for?

My course targets business founders and entrepreneurs that feel stressed over accounting.

It doesn't matter if you do your accounting yourself, or if you hire someone else to - as a founder you still need to know the basics of how it works.

There's no need for any previous experience in accounting to take my course.

My courses are specifically designed for accounting and finances in Sweden, and therefore my course is for people running businesses in Sweden.

Why did you decide to create an online course?

Many people find accounting and finance difficult. Maybe even you do? If not, you probably know someone who does.

I believe in your ability as an entrepreneur.

I help business people become best friends with their accounting, and enjoy it rather than feel stressed over it.

I get that it can feel stressful and difficult, where does one start? How is it related?

That's why I created this course, for you to feel comfortable with your accounting rather than be stressed over it.

How did you find Forento?

A friend of mine who's very into the whole online world recommended Forento. The choice was easy for me. In addition, I was positively surprised by the quick and great customer support and fast implementation of feature requests.

Ylva Gripner - BalansConsulting